Unlike Commerce (PTSADG) which provides a broader view of domestic and international business, and Logistics & Distribution Trade (PTSAD) which focuses on supply chain and logistics, the Retailing program (PTSAR) emphasizes:
Retail operations and outlet management
Retail marketing strategies & branding
Consumer behavior and market analysis
Digital retailing and e-commerce innovation
This program is ideal for those passionate about managing retail businesses or aspiring to become entrepreneurs in the retail sector.
Graduates of PTSAR can pursue careers as:
Retail and franchise outlet managers
Marketing and business development executives
Entrepreneurs in retail and e-commerce
Consultants in retail management & consumer marketing
Corporate or GLC officers in the retail sector
With a combination of entrepreneurial knowledge and practical retail expertise, graduates are well-prepared to thrive in both local and international retail industries.
